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BUSSINES & THE MILITARY
INFOGRAPHIC AND VISUALS
For a school project a military organisation came to us with a question. They wanted a form of communication which would allow them to showcase their vision and mission more easily and make themselves more known amongst internal stakeholders. For this I created a multifunctional infographic and icons that could be used on their website, during presentations and any other forms.
Based off the research I did on the organisation I started off with a visual brainstorm by associating different images to the different terms they use to describe themselves.
After that I created the first versions of the infographics. However, after testing them out both had implications as they were not easy enough to read.
For the new version I went with an isometric infographic. This gave it more of a world/map feeling in which you could explore the different sections. three versions of this were tested by my teammate with the target audience and design professionals.
To finish off I tested out some different backgrounds to see which one would be the easiest on the eye and would suit the illustrations the most.
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